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Roger Chou

Advanced Business Consulting, Inc.

Dr. Roger Chou is Taiwan’s first and only Scrum Alliance Certified Scrum Trainer (CST), one of 244 CSTs worldwide, and Taiwan International Agile Ambassador. His CSM, CSPO, and CAF programs are rated 4.99/5 by 432 learners. He helps enterprises, executives, and non-IT organizations adopt Scrum.
Kaohsiung, Taiwan

Courses offered

trustpilot star rating 4.99 out of 5 stars (432 ratings)
Certified ScrumMaster
Certified ScrumMaster®
3 courses scheduled
Certified ScrumMaster
Certified Scrum Product Owner®
6 courses scheduled
Certified ScrumMaster
Certified Agile Facilitator™
2 courses scheduled
Certified ScrumMaster
Agile OKRs
Certified ScrumMaster
Scrum Essentials
Certified ScrumMaster
AI for Scrum Masters
Certified ScrumMaster
AI for Product Owners
Certified ScrumMaster
Agile in Sales
Certified ScrumMaster
Agile Essentials
Certified ScrumMaster
Introduction to Agile Coaching
Certified ScrumMaster
Becoming an Agile Coach
Certified ScrumMaster
Conflict Management Skills
Certified ScrumMaster
Agile Coaching Skills
Certified ScrumMaster
Scrum Better with Kanban
Certified ScrumMaster
AI for Product Discovery and Strategy
Certified ScrumMaster
Get Started with AI Prompt Engineering
Certified ScrumMaster
Visual Thinking for Effective Collaboration
Certified ScrumMaster
UX and Design for Agile Teams
Certified ScrumMaster
Scrum for Project Managers

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About

Title: Executive/Officer/President
Company: Advanced Business Consulting, Inc.
Location: --- - CN - HK - MY - SG - TW

Roger Chou's Bio 周龍鴻簡介

周龍鴻博士 Roger Chou 是台灣首位及唯一的 Scrum Alliance Certified Scrum Trainer(CST,全球僅 244 位),同時擔任台灣國際敏捷大使(Taiwan International Agile Ambassador),長期致力於推動 Scrum 在台灣企業、高階主管與非 IT 組織中的實際落地。

Dr. Roger Chou (Long-Hung Chou) is the first and only Scrum Alliance Certified Scrum Trainer (CST) in Taiwan — one of only 244 worldwide — and serves as the Taiwan International Agile Ambassador. He has been dedicated to advancing the practical adoption of Scrum across Taiwanese enterprises, executive teams, and non-IT organizations.

身為長宏專案管理顧問有限公司創辦人,周博士具備 Scrum、PMI 高階專案管理、ICF PCC 專業教練與企業管理博士背景。他的 CSM、CSPO、CAF 課程高度互動且實戰導向,不只說明 Scrum Guide 或敏捷框架,而是將 Scrum 連結到企業策略、專案治理、產品價值、團隊教練、敏捷引導與組織文化,協助學員理解如何真正回到企業現場使用。課程長期獲學員高度評價,rated 4.99/5 by hundreds of learners。

As the Founder of Leonlong Project Management Consulting Co., Ltd., Dr. Chou brings a diverse professional background spanning Scrum, advanced project management, ICF PCC professional coaching, and a doctoral degree in business administration. His CSM, CSPO, and CAF programs are highly interactive and practice-oriented, going beyond the explanation of the Scrum Guide or agile frameworks. He connects Scrum with business strategy, project governance, product value, team coaching, agile facilitation, and organizational culture — helping learners apply Scrum effectively in real business environments. His programs have consistently received outstanding feedback, with a 4.99/5 rating from hundreds of learners.

近年,他發起「CEO 直學 Scrum」行動,截至 2026/06/23 已有 432 位學員評價 4.99 星,當中包含 300+位 CEO 完成 CSM、100+位 CEO 完成 CSPO,讓敏捷不再只是 IT 或團隊層級的工作方法,而是企業決策層也能理解與運用的共同管理語言。當高階主管理解 Scrum,組織才更有機會建立透明、檢視、調整與快速回饋的管理節奏。

In recent years, Dr. Chou initiated the "CEOs Learn Scrum Directly" initiative. As of June 23, 2026, the program has received a 4.99-star rating from 432 learners, including more than 300 CEOs completing CSM certification and over 100 CEOs completing CSPO certification. This initiative has helped expand agile thinking beyond IT teams and project execution, enabling business leaders to understand and apply Scrum as a shared management language. When executives understand Scrum principles, organizations are better positioned to build a management rhythm based on transparency, inspection, adaptation, and rapid feedback.

在企業敏捷轉型方面,周博士曾協助中華電信、台北富邦銀行、中國信託、輝瑞大藥廠、宏昇營造、叡揚資訊、欣葉餐飲集團等企業與組織,將敏捷思維應用於電信、金融、醫藥、營造、政府、教育、科技、製造與餐飲等不同產業。他特別重視非 IT 場景的敏捷落地,協助企業改善跨部門協作、釐清需求與優先順序、建立決策透明度,並讓團隊能在變動環境中持續交付價值。

In the field of enterprise agile transformation, Dr. Chou has supported organizations including Chunghwa Telecom, Taipei Fubon Bank, CTBC Bank, Pfizer, Hong Sheng Construction, Argo Information, and Shin Yeh Group, helping companies across telecommunications, finance, healthcare, construction, government, education, technology, manufacturing, and food & beverage industries apply agile principles in practice. He places particular emphasis on agile adoption beyond IT environments, helping organizations improve cross-functional collaboration, clarify requirements and priorities, enhance decision-making transparency, and continuously deliver value in rapidly changing environments.

除了培訓與顧問實務,周博士也透過著作出版、敏捷社群推動與國際連結擴大 Scrum 在台灣的影響力。他著有敏捷產品管理相關書籍,並長期帶領台灣敏捷社群,推動 Taiwan Agile Tribe、RSG Taipei 等社群活動,連結台灣企業與國際 Scrum Alliance 生態系。其中 RSG Taipei 於 2022 年吸引 888 人、2024 年吸引 1,111 人與會,兩度創下全球 RSG 規模紀錄。

Beyond training and consulting, Dr. Chou actively expands Scrum's impact in Taiwan through publications, agile community development, and international collaboration. He is the author of books related to agile product management and has long led Taiwan's agile community through initiatives such as Taiwan Agile Tribe and RSG Taipei, connecting local enterprises with the global Scrum Alliance ecosystem. RSG Taipei drew 888 attendees in 2022 and 1,111 in 2024 — both global RSG attendance records.

面對 AI 時代,周博士持續協助企業建立快速對齊、快速回饋與持續調整的管理節奏。他的使命,是讓 Scrum 從課堂走進企業,從方法變成文化,從流程變成真正能創造成果的管理系統——並以「十年協助 100 家企業真正用上敏捷」作為持續推動的志業。

Facing the challenges of the AI era, Dr. Chou continues to help organizations establish faster alignment, quicker feedback loops, and continuous adaptation capabilities. His mission is to bring Scrum beyond the classroom — transforming it from a methodology into an organizational culture, and from a set of processes into a management system that creates measurable outcomes. Through his long-term initiative, he aims to help 100 companies successfully adopt and sustain agile practices over the next decade.

2023年5月,他發起了一項個人志業,培育100位CEO成為認證的Scrum Master(CSM)。共有130位公司規模達100以上員工的公司的CEO,以及學校校長和政府官員加入。經過一年後已經有235位CEO成為CSM。志業報導可在Yahoo新聞找到 : https://ynews.page.link/SmZ9m

Dr. Chou's personal motto is: "With great power comes great responsibility," which is reflected in his achievements and effectively inspires his students.

周博士的個人座右銘是:“能力越大,責任越大”,這證明了他的成就,並有效地激勵他的學員

Dr. Chou is the author of the book "Successful Agile Product Management," which set records for the highest and fastest sales of agile books in Taiwan. Within five months of its release, the book went through nine printings and topped the bestseller list for five consecutive months.

周博士是《成功的敏捷產品管理》一書的作者,該書在台灣創下了敏捷書籍銷售最高和銷售最快的紀錄。在發行後的5個月內,該書已經經過九次印刷,並連續5個月位居暢銷書排行榜之首。

For more information about Dr. Chou, please refer to his Chinese Wikipedia page: https://zh.wikipedia.org/wiki/%E5%91%A8%E9%BE%8D%E9%B4%BB (use Google Translate for other languages).

關於周博士的中文維基百科介紹如下:https://zh.wikipedia.org/wiki/%E5%91%A8%E9%BE%8D%E9%B4%BB(如需其他語言,請使用Google網頁翻譯)

You are welcome to join Roger's LinkedIn: https://www.linkedin.com/in/rogerpgmp/

歡迎加入Roger的Linkedin連結 https://www.linkedin.com/in/rogerpgmp/。(請提供簡單的自我介紹)

For more information about his company PM-ABC Inc. , please visit https://www.pm-abc.com.tw

有關長宏專案管理顧問有限公司的更多資訊,請參考 https://www.pm-abc.com.tw

Last updated: July 23, 2024.

The report on Roger Chou becoming the first CST in Taiwan, and feedback from a CEO who has attended his CSM:

關於周博士成為台灣首位CST的報導,以及參加過他的CSM課程的三位CEO的反饋:

 

Significant Achievements 卓越成就 :

2024: Train 235 CEOs in Taiwan to become Certified ScrumMasters (CSMs) and transform three non-IT industry companies into agile organizations.

2024年:培育台灣235位CEO成為CSM,並且導入三家非IT產業公司成為敏捷組織

2023: Became Taiwan's First and Only Certified Scrum Trainer (CST) with Scrum Alliance.

2023年:成為Scrum Alliance認證的台灣首位也是唯一的Scrum官方培訓師(CST)。

2021: Set an unprecedented record at NSYSU, Taiwan's top tier university, specializing in Business Administration with expertise in Competitive Dynamics, all achieved within 3 years.

2021年:在台灣頂尖大學中山大學企管系創下紀錄,三年內取得博士學位,主攻策略管理的動態競爭學說。

2015: Earned the Agile Award from YOH in London, recognized as the 'Person Who Has Done the Most to Promote Agile' - a first for Asia.

2015年:在倫敦的YOH獲得敏捷大獎,被譽為"最佳敏捷推手獎"。

2014: Ascended to the status of Taiwan's third Certified Scrum Professional (CSP) with Scrum Alliance.

2014年:晉升為Scrum Alliance認證的台灣第三位Scrum專業人員(CSP)。

2009~2010: The only global Chinese recipient of the PMI's consecutive International Outstanding Contribution Awards for two years in a row.

2009~2010年:全球唯一華人連續兩年獲得PMI國際傑出貢獻獎的得主。

2009: Achieved distinction as Asia's first Program Management Professional (PgMP) with PMI.

2009年:亞洲首位PMI認證的國際計畫管理師(PgMP)。

Organizations

Experience and services

  • Career history

    • 06/10/2019 - present - Taiwan Agile Tribe (Agile Coach)
    • 06/21/2015 - present - PMSuccess Inc. (Director)
    • 06/17/2012 - present - Project Manager's eCollege (Executive Marketing Leader)
    • 05/11/2011 - present - PM magazine (Chief Editor)
    • 08/19/2005 - present - Advanced Business Consulting, Inc (General Manager)
  • Training formats

    • In-Person
  • Industries

    • Administrative Services
    • Advertising & Marketing
    • Education
    • IT & Communications
    • Professional Services & Consulting
  • Area of expertise

    • Agile Coaching
    • Agile Transformation
    • Business Strategy & Planning
    • Change Management
    • Customer Experience
    • Human Resources & Talent Management
    • Leadership & Team Development
    • Marketing & Brand Strategy
    • Product Innovation & Development
    • Project & Program Management
    • Risk Management
    • Sales & Business Development
    • Training & Development

My certifications

Certified ScrumMaster® badge
Certified ScrumMaster®
Certified Scrum Product Owner® badge
Certified Scrum Product Owner®
Certified Scrum Professional® - ScrumMaster badge
Certified Scrum Professional® - ScrumMaster
Certified Scrum Professional® - Product Owner badge
Certified Scrum Professional® - Product Owner
Certified Scrum Trainer® badge
Certified Scrum Trainer®
Certified Agile Leader® 1 badge
Certified Agile Leader® 1
Scrum Essentials badge
Scrum Essentials
AI for Scrum Masters badge
AI for Scrum Masters
AI for Product Owners badge
AI for Product Owners
Agile Essentials badge
Agile Essentials
Introduction to Agile Coaching badge
Introduction to Agile Coaching
Agile OKRs badge
Agile OKRs
Agile for Marketing badge
Agile for Marketing
Agile Coaching Skills badge
Agile Coaching Skills
Becoming an Agile Coach badge
Becoming an Agile Coach
Certified Agile Facilitator™ badge
Certified Agile Facilitator™
Get Started with AI Prompt Engineering badge
Get Started with AI Prompt Engineering
AI for Product Discovery and Strategy badge
AI for Product Discovery and Strategy
Scrum Better with Kanban badge
Scrum Better with Kanban
Visual Thinking for Effective Collaboration badge
Visual Thinking for Effective Collaboration

Upcoming courses by Roger