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Mau Robles
My credentials
About
Strategic Finance & Investment Leader | Product-Oriented CFO | Ex-VC-Backed Fintech Founder | Trained Futurist
I'm a Strategic Finance operator with the DNA of a startup founder and the mindset of a product builder. With roots spanning VC-backed tech companies and investment banking, I've rebuilt businesses from burn to profitability — leading finance not as a cost center but as infrastructure for innovation; where capital strategy meets product, go-to-market, and growth. I build scalable financial systems that don’t just optimize spend, but accelerate learning, iteration, and decision-making. My approach blends first-principles thinking to break down complex challenges, tech-enabled workflows to solve them, and foresight analysis (as a trained futurist) to architect What’s Next solutions — delivering value at the intersection of finance, innovation, entrepreneurship, and wealth creation: my professional IKIGAI.Experience and services
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Career history
- 05/01/2019 - present - Sweetrush, Inc (CFO & Catalyst)
- 12/01/2009 - 04/30/2019 - ADITI (now part of ADC Móvil) (Founder and CEO)