Jason Budelmann

VP strategy and analytics, Jason Budelmann has more than 15+ years of extracting meaning from numbers and data, both agency and client side.  At MERGE, Jason leads the analytics team’s holistic efforts from performance modeling through data visualization and attribution modeling.  He helps design data-driven strategies to capture information allowing for performance optimization across channels and platforms. In doing so he leverages experience from executing market research surveys and data enrichment efforts of website/CRM data. His experience includes AIG, B. Braun, Cardinal Health, and BCBSA FEP. Prior to MERGE, Jason worked with and for Grand Circle Travel, athenahealth, Boston Children’s Hospital, and Welch Allyn. He got his start in analytics working for EHR provider LumiraDx and then consulting at BGC Boston. When not busy crunching numbers for clients, I love to golf—and wake up at the crack of dawn on weekends to watch English Soccer.