Beth Odum

Beth Odum

I have nearly 20 years of project management, resource management and producing experience with excellent critical thinking skills, attention to detail and the ability to tackle the gamut of advertising challenges.

At VML, I've managed projects for Nestle Purina brands, Krispy Kreme, Deltek, Barilla and Coke.com, including a collaboration for Hunger Games: Catching Fire. I've produced a photo shoot for Viva Towels and video shoots for Beggin' Strips and Krispy Kreme Doughnuts.

Prior to VML, I've worked as a Project Manager, Traffic Manager and Producer at various agencies. I started her career as a Creative Coordinator and honed skills in producing, art buying, process development, trafficking broadcast materials and designing presentations. After that, I moved into project and resource management. I've managed the lifecycle of websites, display media, mobile, email, direct mail, print, broadcast and out-of-home programs. 

I worked on the following clients prior to joining VML: Atlanta Bread Co., AT&T, AutoTrader.com, Beazer Homes, CNN Newsource, Dow Chemical, Edwin Watts Golf, Florida Department of Citrus, Golf Pride, Hewlett-Packard, Home Depot.ca., InterContinental Hotels, James Hardie Siding Products, REI, The Ritz-Carlton and Waffle House.

I graduated from the University of Georgia with an ABJ in advertising in 1998 and also have an Associate of Arts degree from Young Harris College. I promote alumni events for YHC as a Class Coordinator, and was formerly on the YHC Young Alumni Council.
 

Specialties: Project Management, Producing, Resourcing, Art Buying, Budgeting, Scheduling, Process Management