Anitha Tirumalai Rajagopalan

Retail / Analytics/ Omnichannel / eCommerce professional with 14+ years of IT industry experience spanning Retail Product Management, Domain Consulting and Digital Transformation Strategy, Retail Practice Strategy, Offering management and GTM, Revenue tracking,  Client relationship management, Business development, Pre-sales and Solution Development, Thought leadership, Mentoring, Requirements Analysis/ Management and Business Analysis

Considerable product ownership and product management experience right from vision to roadmap to backlog management, stakeholder management and Go-to-market - in Retail Product Analytics, Pricing, Personalization,Mobility, Proximity Solutions(Beacons) and Store Operations space
Substantial experience in leading team of consultants / business analysts and working with cross-functional teams(Business users, User experience, development, testing teams) in large Digital Transformation initiatives at onsite and offshore

Strong exposure in leading Practice Strategy, Offering/ solution ideation, implementation and GTM efforts for Retail Industry Group / Practice with focus on revenues

Proven experience in Client Relationship Management, Lead generation through Consultative Selling, Pre-sales and business development through strong proposals and clear communication of win-themes

Strong domain expertise in application of Advanced Analytics for core Retail business problems (Pricing, Product MDM, Planogram etc.), eCommerce and Multi-channel retail. In-depth knowledge of multi-channel retail business processes

Thought leadership, direction and hands-on contribution in multiple consulting frameworks, evaluation tools, primary research, articles in external publications/ forums thought papers/ whitepapers - around Pricing Analytics, Enterprise level Analytics driven transformation, Digital Tranformation, eCommerce, customer loyalty, store associate enablement solutions, in store analytics and store operations

Other Interests: Bharatanatyam dancer, instructor and choreographer at Bhavam Nrityalaya(Trust), A Foundation for Arts and Education.