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Mary Pratt


Senior Vice President, Edelman

Location: New York, NY


Certified ScrumMaster
Certified Scrum Product Owner


Groups I belong to

Costa Rica Scrum User Group


Mary Pratt first encountered Scrum while working at an advertising agency, Ogilvy & Mather, in 2007. She was a "project manager" and so dedicated on getting "final sign-off" on the "requirements" for a project she was running, that she threw a Requirements Black Tie party to get the job done. When the project finally went to build, Mary had discovered stand-up and the benefits of cutting down on team size. Cut to 2009 at a new agency, Euro RSCG, and clients that were beginning to bring Scrum practices into their organizations. Mary studied with Ken Schwaber, Jeff Sutherland, Jeff Patton, Alistair Cockburn, and Lyssa Adkins and brought Scrum into the advertising agency's creative work as an experiment. A few happy clients later, and Mary was on her way. Completely devoted to spreading the goodness of Scrum, she joined forces with Rob Purdie to help with the Scrum User Group that he had founded many years earlier. She is now a SME on Agile at a PR agency, helping clients with external and internal communications on their Agile capabilities.

Work experience

Edelman, Senior Vice President
May 2014 - Present, New York, NY, US
At Edelman I brought in new business and subsequently took lead responsibilities on one of the largest and fastest growing clients within the Corporate and Public Affairs portfolio, a client disrupting the way their own business is run in the back office using an Agile approach to get it done. The primary focus of this work is User Experience. This creates a fascinating integration between Traditional Marketing, UX, Employee Experience, External Executive Visibility, and Wellness. We've weaved together a team with the best experience in communications, marketing, advertising, and digital design. In the meantime, my strategic skills are also in use as I serve as company Agile subject matter expert for clients in the technical vertical and for clients looking to transform to an Agile culture.

Havas Worldwide, Director of Project Management
August 2009 - April 2014, Woodside, NY, US
While I was initially recruited to manage team of 20 Project Managers with responsibility of establishing workflows within agency, my position quickly evolved as our clients started to demand Agile. As a result, I trained with some of the preeminent Agile thinkers, such as Ken Schwaber, Jeff Sutherland, Luke Hohman, Lyssa Adkins and brought Jeff Patton into the agency to co-train with IBM clients. Following this I took an Agile approach to rolling out a training program within the agency and “managing” my team. The results? • Doubled digital project-based revenue and Project Management staff with successful stabilization of the department. • Enhanced internal communication and overall employee collaboration by implementing better process for orchestrating digital projects. • Developed a new framework for running fully integrated projects based on Agile methodologies. • Worked directly on a new agency Enterprise Resource Planning system design. In short, we had delighted clients and teams. Many people to this day recall the time as a "golden era" in their careers. This wasn't purely because of me, but it is because I revealed the path to get there.


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