Faylene Bell
About
Faylene Bell is a Digital Marketing and Product Management executive with 20 years of experience in advertising, financial services and high-technology industries. Specialties include digital strategy, product development, agency marketing, social media marketing and analytical marketing. A change agent recognized for delivering flawless marketing campaigns with precise roadmaps and media plans to drive millions of increased revenue and acquisition of customers.
Her ability to create performance-based strategies, effectively manage teams and aggressively implement and execute programs has reaped enormous rewards for organizations and clients. She has worked with leading corporations such as Nvidia, AT&T, Digitas, American Express, American Cancer Society and Fiserv.
In her current role as Director of Digital Marketing Platform Operations at Nvidia, Faylene serves as a leader in the Global Digital Marketing Organization. She is instrumental for the strategic web content and digital asset management across Nvidia's digital footprint. She provides global leadership on web technology, underlying data infrastructure, and priorities to build capabilities in ecommerce, personalization, and new digital experiences.
In previous roles, Faylene has implemented global strategic marketing plans to support prioritized digital initiatives across multiple platforms, resulting in increased traffic and content consumption, customer growth/acquisition and heightened digital brand awareness.
She holds a B.S. degree in Marketing from Florida State University and a M.B.A. from Roosevelt University in Chicago, IL.
Experience and services
-
Career history
- 02/19/2019 - present - Nvidia (Director, Digital Marketing Platform Ops)
- 01/01/2013 - 02/01/2019 - AT&T (Director, eCommerce)
- 04/01/2008 - 12/31/2012 - Digitas (VP/Director)
- 04/01/2005 - 03/31/2009 - Fiserv (Marketing Consultant)
- 10/01/2003 - 03/31/2005 - American Cancer Society (Mass Market CRM Director)
- 01/01/1996 - 01/01/2004 - American Express (Sr. Marketing Manager)