Scrum Alliance Sponsors Global Peter Drucker Forum 2018

Press Release

For Immediate Release:

11/29/2018 12:00:00 AM

Media Contact:

Heather Leigh
Public Relations Director
[email protected]

Denver, CO,— Scrum Alliance® — the only non-for-profit certifying body and professional association of Scrum and Agile experts and enthusiasts — is excited to announce their sponsorship of the 10th Global Peter Drucker Forum in Vienna, Austria. "We look forward to hosting Scrum Alliance in Vienna in 2018," said Richard Straub, founder and president of the Global Peter Drucker Forum. "And this year in particular our partnership demonstrates a unique and exciting synergy: Scrum Alliance not only embodies but enables the human-centric management mindset we’re excited to focus on at the 10th forum."

At the 10th annual Forum presentations will focus on the idea that human potential is becoming increasingly undervalued and underused, a topic at the heart of the work of Scrum Alliance. Through the Scrum framework Scrum Alliance encourages the widespread use of the Agile Manifesto, which states:

  • Individuals and interactions over processes and tools
  • Working software over comprehensive documentation
  • Customer collaboration over contract negotiation
  • Responding to change over following a plan

"Scrum Alliance is very proud partner with the Peter Drucker Forum, in what is now our sixth year as a sponsor,” said Renata Lerch Vice President of Global Marketing and Communications for Scrum Alliance. “Our organization's mission is to 'Transform the World of Work.' We believe that prioritizing individuals and interactions over processes and tools is a pivotal mindset for transforming work well, and we’re excited to be a part of the 10th Forum to discuss the pivotal ‘human dimension’ this year."

Each year, the Drucker Forum brings together an impressive group of leaders and influential speakers. At the 2018 Forum, which will take place on November 29 and 30, guests will discuss the topic of "Management. The Human Dimension." The two-day forum will be opened by Straub and Renata Lerch Vice President of Global Marketing and Communications, Scrum Alliance. The conference will be held in English and will be streamed live. To find out more, visit the Drucker Forum's website at


About Scrum Alliance
Founded in 2001, SCRUM ALLIANCE is the largest, most established and influential professional membership and certification organization in the Agile community. SCRUM ALLIANCE is a nonprofit association with more than 750,000 members worldwide. Its vision is to "Transform the World of Work” with a mission to guide and inspire individuals, leaders, and organizations with practices, principles, and values that create workplaces that are joyful, prosperous, and sustainable. For more information, please visit

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About the Global Peter Drucker Forum The annual Global Peter Drucker Forum, a leading management conference, is organized by the Peter Drucker Society Europe, a nonprofit organization that represents and builds upon the human-centered ideas of the Vienna-born Peter Drucker, who is widely regarded as the father of the modern practice of management. It fosters a unique dialogue on the key challenges for management in the 21st century. In 2010, the Peter Drucker Society Europe launched the annual Peter Drucker Challenge, an international essay contest to engage the younger generation, which is poised to build on a management philosophy that puts the human being at its center.