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Hugo Azevedo


Sr. Principal Solutions Consultant, CA Technologies

Location: Sao Paulo



Certified Scrum Professional
Certified ScrumMaster
Certified Scrum Product Owner



Hugo Azevedo, born in Brazil, and developed his career around the Denver,CO Metro area in the United States. 

After enjoying many years working as a Customer Support professional in the Tech industry, Hugo has been working for Rally since June 2012, when he started to develop his passion around Agile, Scrum, Lean and Business Agility. It all started with the Rally Support team and helping customers to fully utilize Rally solutions to support their Agile journey.

As a Customer Success Engineer at Rally, in order to provide customers an excellent level of support, it was crucial for Hugo to develop a full understanding of Scrum amongst other Agile methodologies.

Hugo's passion quickly grew beyond the Scrum Master (CSM) role, when Hugo also decided to obtain the CSPO certification for a more comprehensive understanding of Scrum from multiple points of view.

In addition, Hugo has obtained his SAFe Agilist certification, from the Scaled Agile Academy, to expand his horizon towards the Scaled Agile domain.

Today, Hugo works at Rally as a Technical Account Owner, through the Rally Success Program. Hugo's main goal is to take a proactive approach into educating users on how to apply their agile knowledge to the Rally platform to maximize the benefits that Scrum and Scaled Agile can bring to teams, programs and businesses for Rally's most strategic customers.


Work experience

Rally Software Development Corp, Technical Account Owner
June 2012 - Present, Boulder, CO, US
At Rally Software Development Corporation we breath and live Scrum and Agile at Scale day in and day out. I have been practicing Scrum ceremonies from day 1 when I started in June, 2012 and today my main role is to serve as a consultant to Rally's most strategic customers on how to use Rally's tool to support their agile adoption, transformation and growth. My main job is to apply customer's Agile processes into Rally platform and to make sure they are practicing Agile in a healthy way. In a way that supports the Agile manifesto's principles, that will help teams and programs realize the benefits of team empowerment, iterative development, and kaizen. I engage in daily conversations with those customers, all they way from Business Agility, Scrum, to DevOps practices that will enable the continuous delivery/deployment in a technical level.


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