Coaching Member Initiatives 

华文咨询团队 - Chinese Content Advisory Team

Vision: Improve Scrum Alliance brand reputation and visibility in the Chinese speaking market
愿景:改善Scrum 联盟在华语传播市场的品牌声誉和知名度

Mission: Collaborate with a small and committed group of volunteers to translate, advise, and create relevant content to promote Scrum Alliance’s vision.
目标:与志愿者小组进行创作、翻译、以及建议华语内容,促进Scrum联盟的远景。
 
OVERVIEW
The Chinese Content Advisory team, which is in beta, is a volunteer group to improve Scrum Alliance marketing communications in Chinese. The team, which consists of an Advisor and up to 10 CSPs, will use subject matter expertise in agile and Scrum to review and create content in Chinese, as guided by Scrum Alliance. The goal is to increase engagement and global presence within the Scrum Alliance community. The team (in partnership with the Content Advisor) will assist Scrum Alliance in ensuring accuracy of Chinese content about agile and Scrum.
概述
华文志愿者咨询团队目前正在测试阶段,主旨在改善Scrum联盟的华文市场的交流与沟通。该团队有一名顾问和多达十名CSP成员组成。在Scrum联盟的指导下,该团队将使用专业的敏捷和Scrum的知识,创建和审阅华文内容。目标为增强Scrum 联盟的社会存在感和全球影响力。该团队帮Scrum联盟确保敏捷和Scrum的华文内容的准确性。

Team Member Requirements:
  • Fluency (written and spoken) in Chinese
  • Hold a CSP-SM and/or CSP-PO (as the highest level of certification)
  • Located in the APAC region
  • Knowledge about the Chinese audiences
  • Participate for a term of six months or more as identified by Scrum Alliance needs
团队成员要求:
  • 流利的华语读写能力
  • 持有最高级别的CSP-SM或者CSP-PO认证
  • 位于亚太地区
  • 了解华文市场
  • 参与期六个月或以上(根据Scrum 联盟的需求)
Time Commitment:
Up to 15 hours per month and availability to join team calls (schedule decided by the team).
时间要求:
每月大约15个小时参加团队活动(团队定时间安排)
 
ROLES AND RESPONSIBILITIES
职位与责任
 
Chinese Content Advisor
The Chinese Content Advisor will work as a neutral facilitator in partnership with Scrum Alliance staff, volunteers located in the China region, and Scrum Alliance’s designated marketing agency  to support marketing efforts for the Chinese speaking community. The Advisor will be responsible for channeling feedback from the volunteer group to the marketing agency. Scrum Alliance will select an Advisor prior to recruiting team members.
华文顾问
华文顾问作为中立引导者,将与Scrum 联盟员工,志愿者以及Scrum 联盟指定的市场营销机构合作,为推进营销工作提供华语支持。顾问将负责把该团队采集来的反馈信息传达给市场营销机构。顾问由Scrum联盟提前制定。
 

The Content Advisor has the authority and responsibility to:
  • Achieve consensus with the Volunteer Team on specific recommendations in order to communicate with the Agency
  • Liaise with the marketing agency related to projects already identified and approved by Scrum Alliance
    • Provide assistance with translations
    • Edit, test, and review content for relevance and accuracy (specifically related to agile and/or Scrum)
  • Communicate directly with Scrum Alliance staff to provide input and updates on the status of work
  • Ensure all decisions reach a consensus by the team to avoid any potential biases or personal implications
  • Set up team calls (with volunteers) and communication channels
  • Provide assistance in selection of Volunteer Team members
华文顾问的权力与职责:
  • 引导志愿者团队作出内容建议以及与营销机构协调沟通
  • 联络与Scrum 联盟确定和批准的项目相关的市场营销机构。
    • 提供翻译协助
    • 为敏捷内容关联和准确性作出编辑、考核、与审核
  • 直接和Scrum联盟员工交流工作情况的更新和改良建议
  • 为避免队内受潜在的偏见或人为影响,协调团队作一致的决定
  • 建立团队通讯渠道和志愿者会议通道
  • 协助团队成员选拔过程

 The Volunteer Team will be responsible for:
  • Using their expertise in agile and Scrum to provide recommendations and support on marketing materials created for the Chinese audience
  • Translating and reviewing content provided by Scrum Alliance and the marketing agency
  • Creating content based on guidelines and initiatives set by Scrum Alliance
  • Providing recommendations for potential content and marketing activities based on industry trends (decisions to use this content will ultimately be made by Scrum Alliance)
  • Maintaining an active presence on the volunteer team (providing or reviewing content for a minimum of two emails and four WeChat posts per month.
志愿者团队的责任:
  • 采用专业的敏捷和Scrum知识为华语市场提供市场营销材料和建议
  • 为Scrum联盟和营销提供的内容作审查与翻译
  • 根据Scrum联盟制定的准则和计划创作内容
  • 根据行业大趋势为潜在内容和市场营销活动提供建议(最终由Scrum联盟决定是否采用)   
  • 积极参与团队活动(每月提供或审阅至少两封电子邮件和四个微信帖子的内容)     
 
Volunteer committee members are welcome to provide individual opinions and feedback, but will respect final decisions made by the Scrum Alliance Product Owner.
鼓励志愿者委员会成员提供个人意见和反馈,但最后由Scrum联盟Product Owner决定
 

 Marketing Agency responsibilities include:
  • Building and executing strategy for Scrum Alliance marketing and communications to the Chinese audience
  • Communicating with the Content Advisor for reviewing accuracy of content related to agile and Scrum prior to each communication release
  • Considering recommendations provided by the Content Advisor with relevance to agile and/or Scrum
  • Ensure content does not promote any third-party individual or organization unless identified and approved by Scrum Alliance
市场营销机构的职责:
  • 为中国受众建立和执行Scrum联盟市场营销和交流策略
  • 与内容顾问进行交流,以便在每次信息发布之前检查敏捷和Scrum相关的内容的准确性
  • 判断内容顾问提供的敏捷和Scrum相关的建议      
  • 没有Scrum联盟审批,营销机构要确保第三方或组织不得从团队提供的内容得取利益

 Scrum Alliance responsibilities and authorities include:
  • Reviewing and approving strategy
  • Approving and providing input into content areas set by the Agency and Content Advisor
Scrum 联盟的权力与职责:
  • 策略审核与审批。
  • 为机构和内容顾问制定的领域提供建议和审批

Honorarium:
Volunteer Team members will receive SEUs for participation along with complimentary registration to Regional Scrum GatheringSM Beijing.
志愿者回报:
SEUs和北京举行的Scrum分区集会免费注册作为志愿者回报。
 
Application Deadline: 26 April 2019
申请截止日期2019426