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HEIT, Inc.

Director of Marketing for all outbound marketing communications and inbound product marketing. Managed marketing staff and all outbound functions including website, public relations, collateral, corporate presentations and branding, industry association relationships, event management, direct mail and direct email campaigns, newsletters and webinars.

Product management responsibility for internal software development project with management of offshore development team, development of specifications, and coordination of SME contributions to project.

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Holonyx Technology Corporation

Managed all aspects of corporate marketing for open source software development company including product management, business planning, marketing communications and sales support.

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Hewlett Packard

Created complete business plans to launch Network Attached Storage business at HP, and worked as Business Planning Manager for overall $3B HP storage business. Developed deliverables for planning process for HP group president review and HP Executive Committee decision making.

Lauched enterprise backup software product into HP indirect channels.

Product managed the obsolesence of HP OpenView software product.

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Otsuka Electronics/Genasys

Managed all aspects of corporate and product marketing communications for two tech firms, including web site, trade shows, public relations, advertising, print literature, direct mail, and sales support collateral.

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Hewlett Packard

Product managed enterprise software products through complete product lifecycle from conception, development, launch, current product management, and obsolescence. All aspects of product management including feature definition, pricing, channel selection, promotional strategy and deliverables, and ongoing sales support.

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